What Works on Substack (and What Doesn’t) in 2025 for Founders, CEOs & Brand Builders
Substack is no longer just for journalists or indie writers. In 2025, it’s actually become one of the fastest ways for founders, CEOs, and anyone building their personal brand online to get their ideas directly into their audience’s inboxes.
How Does Ghostwriting Work?
If you’re looking to hire a ghostwriter, you’re probably wondering: What happens once I sign the contract?
Ghostwriting seems shrouded in mystery (even in 2025), but in reality it’s a clear, collaborative process that captures your voice and transforms your story into your legacy.
This guide will walk you through each phase of the ghostwriting process, from day one to finished manuscript.
How Much Does a Memoir Ghostwriter Cost in 2025?
In 2025, hiring a ghostwriter for a high-quality, market-ready memoir will typically cost $20,000 to $120,000+, depending on the scope of your story and how fast you want it written.
That’s the short answer. Here’s the real breakdown — plus how to get the best ROI from your investment
The Founder Memoir in 2025
By now, the founder memoir isn’t just a vanity project. In fact, it could be your biggest business asset. Done right, a memoir can be your company’s most persuasive recruiting tool, your most viral piece of content, and the thing that lands you speaking opportunities, press, and deal flow for years.